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Schema.org type reference

Service — Schema.org Type, Hierarchy & Properties

Learn about Schema.org Service: parent types, child types, property value relationships and official references. Independent local educational guide.

Source: Schema.org v30.1 offline vocabulary. Official Service definition.

What is Service?

A service provided by an organization, e.g. delivery service, print services, etc.

Example JSON-LD skeleton

This minimal example only identifies a Schema.org type. It is not a complete entity, a Google rich-result test, or a claim about a real business.

{
  "@context": "https://schema.org",
  "@type": "Service"
}

Full parent hierarchy

Each chain starts at a root type. Multiple paths are shown when Schema.org defines more than one parent. For very complex types, up to 256 paths are displayed; consult the official definition for the full graph.

  1. Thing → Intangible → Service

Direct parents: Intangible

Child types (8)

Properties that accept Service values (7)

PropertyOn typesDescription
isRelatedToProduct or ServiceA pointer to another, somehow related product (or multiple products).
isSimilarToProduct or ServiceA pointer to another, functionally similar product (or multiple products).
issuedThroughPermitThe service through which the permit was granted.
itemOfferedDemand or OfferAn item being offered (or demanded). The transactional nature of the offer or demand is documented using [[businessFunction]], e.g. sell, lease etc. While several common expected types are listed explicitly in this definition, others can be used. Using a second type, such as Product or a subtype of Product, can clarify the nature of the offer.
orderedItemOrder or OrderItemThe item ordered.
providesServiceServiceChannelThe service provided by this channel.
typeOfGoodOwnershipInfo or TypeAndQuantityNodeThe product that this structured value is referring to.

Properties usable on Service (38)

This list includes properties whose domainIncludes names Service or one of its ancestors. DomainIncludes is advisory; it is not an exhaustive set of permitted properties.

PropertyExpected value typesDescription
additionalTypeText, URLAn additional type for the item, typically used for adding more specific types from external vocabularies in microdata syntax. This is a relationship between something and a class that the thing is in. Typically the value is a URI-identified RDF class, and in this case corresponds to the use of rdf:type in RDF. Text values can be used sparingly, for cases where useful information can be added without their being an appropriate schema to reference. In the case of text values, the class label should follow the schema.org <a href="https://schema.org/docs/styleguide.html">style guide</a>.
aggregateRatingAggregateRatingThe overall rating, based on a collection of reviews or ratings, of the item.
alternateNameTextAn alias for the item.
areaServedAdministrativeArea, GeoShape, Place, TextThe geographic area where a service or offered item is provided.
audienceAudienceAn intended audience, i.e. a group for whom something was created.
availableChannelServiceChannelA means of accessing the service (e.g. a phone bank, a web site, a location, etc.).
awardTextAn award won by or for this item.
brandBrand, OrganizationThe brand(s) associated with a product or service, or the brand(s) maintained by an organization or business person.
brokerOrganization, PersonAn entity that arranges for an exchange between a buyer and a seller. In most cases a broker never acquires or releases ownership of a product or service involved in an exchange. If it is not clear whether an entity is a broker, seller, or buyer, the latter two terms are preferred.
categoryCategoryCode, PhysicalActivityCategory, Text, Thing, URLA category for the item. Greater signs or slashes can be used to informally indicate a category hierarchy.
descriptionText, TextObjectA description of the item.
disambiguatingDescriptionTextA sub property of description. A short description of the item used to disambiguate from other, similar items. Information from other properties (in particular, name) may be necessary for the description to be useful for disambiguation.
hasCertificationCertificationCertification information about a product, organization, service, place, or person.
hasOfferCatalogOfferCatalogIndicates an OfferCatalog listing for this Organization, Person, or Service.
hoursAvailableOpeningHoursSpecificationThe hours during which this service or contact is available.
identifierPropertyValue, Text, URLThe identifier property represents any kind of identifier for any kind of [[Thing]], such as ISBNs, GTIN codes, UUIDs etc. Schema.org provides dedicated properties for representing many of these, either as textual strings or as URL (URI) links. See [background notes](/docs/datamodel.html#identifierBg) for more details.
imageImageObject, URLAn image of the item. This can be a [[URL]] or a fully described [[ImageObject]].
isRelatedToProduct, ServiceA pointer to another, somehow related product (or multiple products).
isSimilarToProduct, ServiceA pointer to another, functionally similar product (or multiple products).
logoImageObject, URLAn associated logo.
mainEntityOfPageCreativeWork, URLIndicates a page (or other CreativeWork) for which this thing is the main entity being described. See [background notes](/docs/datamodel.html#mainEntityBackground) for details.
nameTextThe name of the item.
offersDemand, OfferAn offer to provide this item&#x2014;for example, an offer to sell a product, rent the DVD of a movie, perform a service, or give away tickets to an event. Use [[businessFunction]] to indicate the kind of transaction offered, i.e. sell, lease, etc. This property can also be used to describe a [[Demand]]. While this property is listed as expected on a number of common types, it can be used in others. In that case, using a second type, such as Product or a subtype of Product, can clarify the nature of the offer.
ownerOrganization, PersonA person or organization who owns this Thing.
potentialActionActionIndicates a potential Action, which describes an idealized action in which this thing would play an 'object' role.
producesThingThe tangible thing generated by the service, e.g. a passport, permit, etc.
providerOrganization, PersonThe service provider, service operator, or service performer; the goods producer. Another party (a seller) may offer those services or goods on behalf of the provider. A provider may also serve as the seller.
providerMobilityTextIndicates the mobility of a provided service (e.g. 'static', 'dynamic').
reviewReviewA review of the item.
sameAsURLURL of a reference Web page that unambiguously indicates the item's identity. E.g. the URL of the item's Wikipedia page, Wikidata entry, or official website.
serviceAreaAdministrativeArea, GeoShape, PlaceThe geographic area where the service is provided.
serviceAudienceAudienceThe audience eligible for this service.
serviceOutputThingThe tangible thing generated by the service, e.g. a passport, permit, etc.
serviceTypeGovernmentBenefitsType, TextThe type of service being offered, e.g. veterans' benefits, emergency relief, etc.
sloganTextA slogan or motto associated with the item.
subjectOfCreativeWork, EventA CreativeWork or Event about this Thing.
termsOfServiceText, URLHuman-readable terms of service documentation.
urlURLURL of the item.

Schema.org vs Google

This type's presence in Schema.org is not a Google feature approval. Check our dated Google status snapshot and Google's official Rich Results Test separately.

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